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  • Purchase: We have an elite, exclusive and exotic selection of properties to choose from, be it Studio Apartments, 1/2/3 BHK Apartments, Condominiums, Farmhouses, Villas or Penthouses, to suit every budget, location and preferences.

    The property are carefully vetted and selected to ensure that you will continue to stay delighted with your home for years to come.


  • Sale: All our partners are high net and are thus appreciate the finest things in life. So should you choose to sell one of your properties, be rest assured that it will be in good hands, while you get the best possible price for it in your hands.


  • Rent/Lease: For a long term (11 months and plus) the lease selection approach may include a more intricate method, while for the short-term stay it is best to rent one of our incomparably located service apartments; both with the same exacting quality that is hand-picked by our team.


  • SOHO: And for those of you who like being their own boss, we have the widest range of SOHO (Small Office – Home Office) options to choose from.


  • Finance: In case you require additional funds, we have partnered with the leading banking institutions. And our in-house team will guide you through the entire procedure & paperwork so as to get you the best possible rates and the latest possible inconvenience.


  • Invest: As a pure-play investor, your interest is in maximizing your ROI and thus you can leave the analysis to our extremely talented and highly experienced Research & Analysis team that will come up with options based on your risk appetite and expected returns.


  • Land: For most of us Indians, land has an investment as well as an emotional connection. We understand and keep the same in mind while helping you to buy or sell land. We can also liaison with your legal / financial counsel to complete all the necessary formalities so that your journey towards your dream home is without any unnecessary hiccups.


  • Rent / Lease

    We have a dedicated team that selects and maintains the best possible commercial and residential spaces for our corporate partners, be it for office usage, senior management residential purpose or for corporate guests.

    And our comprehensive yet crisp and accurate comparative financial and non-financial analysis will aid you in the decision-making. At present we service Mumbai (including Thane & Navi Mumbai), Pune and Ahmedabad and will be extending our network as per our partner requirements.

  • Sale:

    Owning unused / underutilized land/ property can be a drain on the company’s finances while selling it can free up cash that can be redeployed; on the other hand land prices continue to rise (though unevenly) and a premature sale can lead to lesser profitability. We can provide strategic insights and knowledge to help you make the right decision and which will remain so even in hindsight.

  • Customized:

    We understand that the available property resources may not meet the exacting needs of a corporate like yours and so we are more than happy to go that extra mile to locate a customized space to suit your requirements (please note that this would be subject to certain minimial requirement criterions)

We can also laison with your legal / financial departments / consultants to complete all the necessary formalities, including due-diligence, structuring and execution of the transaction.


  • Projects

    Our highly experienced team of professionals and associates will provide our Developer Partners with insightsful advice on project feasibility and land transactions in any part of the country.

    Be it residential / commercial growth prospects, government rules & requlations including zoning, current and to-be-built utilities, present & future demographic mix etc, this analysis will help to maximise the potential of the project.

    Our expertise lies in the following categories of projects

    • Residential Townships
    • Mix-use Developments
    • Holiday / Second Home
    • Slum Re-development
    • Hospitality & Tourism
    • Service Apartments
    • Logistics Warehousing & Distribution Centres
    • Healthcare

    And we can advice and assist in the following

    • Location Analysis
    • Land sourcing
    • Pricing
    • Assistance in negotiation / documentation
    • Government and other Requlations requirements
    • Consumer Mix

    We can also assess development potential of projects for Joint Venture (JV), manage relationship between the landowners and developers / end-users and also enter the JV as a partner on a case-to-case basis.

  • Marketing & Sales

    The Property Lounge’s ‘Marketing and Consultancy’ provides sales & marketing service to developers and can function independently or as an extension of the developer’s exiting sales and marketing team.

    An in-house strategy and implementation team will design and action a 360° marketing programme that will maximize the efficacy of the outreach and reduce cost of conversion.

    We will cover the following areas,

    • Competition Analysis
    • Feasibility Reports
    • Pricing Suggestions
    • Creating and Executing a Marketing & Advertising Strategy
    • Designing a PR strategy and Media Spend Plan
    • Direct Sales / Marketing campaign
    • Connecting with our existing network
    • Contact with the network of our Partners such as Wealth Management / Private banking arms of leading banks
    • Structuring of Corporate Sales
    • Handling of all in-bound leads from the various marketing and advertising activities
    • Handling business MIS, post-sale customer interactions, complaints and such other support activities, except for “payment or collection or banking support”


The Indian retail market was ranked in 2009 by AT Kearney as the most attractive emerging market for investment in the retail sector. As per a study conducted by the Indian Council for Research on International Economic Relations, the retail sector is expected to contribute to 22% of India’s GDP in 2010. And with the Indian retail sector clocking an annual growth rate of 30%, it is projected to grow to US$ 700 billion by 2010, according to a report by global consultancy Northbridge Capital with the organized business expected to touch 20% of the total market by then, up from 7.5% in 2008

Whichever way you look at it, by fact or by plain common sense, organized retail is booming in India and with it the requirements, the challenges and of course the opportunities.

At the Property Lounge we understand that the only way ahead is a win-win for all concerned, the landowners, the developers, the investors, the retailers and more importantly, the end user of the products & services being offered in the retail spaces, a highly fragmented and not very well understood animal.

This is why our years of on-the-ground experience plus our state-of-the-craft research is combined together to give you a vividly clear picture of the requirements of the consumer in each location. Thus the investor, developers and retailers know beforehand the business models that can succeed. And once built, our specialists can help developers and retailers in maximizing the value of their investment through our retail management and asset services.

For Retailers & Developers

  • Location strategy based on detailed market and sub-market analysis.
  • Site inspection and selection including access to our inventory of retail locations.
  • Pricing strategy and financial analysis
  • Catchment survey including community profiling.
  • Consumer survey and category specific consumer behaviour
  • Market size estimation, localization and strategic hooks
  • Lease negotiations and due diligence
  • Retail Management and Asset Services

For Owners / Landlords

  • Tenant mix analysis
  • Access to prospective retail tenants through the implementation of comprehensive marketing plan
  • Franchising options for small investors and landlords
  • Sale or purchase of tenanted properties
  • Redevelopment of old properties into retail landmarks



Property Management

Our Property Management team is designed to provide the best solutions to all your property management and maintenance needs, at the best possible cost of service, while simultaneously improving the long-term value of the property.

We manage every aspect of the processes, systems and manpower required to administer the life cycle of the property under management and this can include Control, Accountability, Maintenance, Utilization and disposition.

Our single point-of-contact Property Management service include.

  • AMC Management
  • Planned Maintenance Program
  • Repair & Maintenance
  • Incident / Management Reporting
  • Bill Payments / Rent Collection
  • Accounts & Finance
  • Furnishing Services
  • Housekeeping / Pest Control
  • Security
  • Helpdesk
  • Litigation (with tenants, contractors, insurance agencies etc)
  • Club Management
  • Landscaping
  • AV & Technical Support
  • Routine Inspections & Performance Appraisals
  • Engineering Management
  • Plumbing & Electrical Services